SayUncle speaks of blogging while being busy.Â He’s been busy starting a new business. Blogging can be difficult thing, and the circumstances that made you start blogging aren’t necessarily what keeps you doing it. Motivation can be difficult, and there are times when there’s just no time, and you have to phone it in. It can feel like a waste sometimes, especially when you look at what you give up by spending time doing something that barely covers what it costs you to do it.
I’ve toyed with the idea of a group blog a-la The Volokh Conspiracy, with multiple contributors and more diverse subject matter (but probably still 2A topics). But there are sticking points. For one, there needs to be a fair way to share in meager revenues once the blog covers costs. In addition, willing contributors that have strong expertise to share, can write, and have a good editorial sense also don’t come along every day. It would be easy to find co-contributors, but keeping the quality of the product high necessitates the use of much rarer, high quality co-contributors. Co-contributors who are willing to blog for essentially no money.
There is no getting around the fact that finding material to write about nearly every day is draining, and that is a necessary, nearly daily task if you want to be successful. Readership is a function of posting frequency. Too little and people don’t bother to check as often, or get bored with you and wander off. Too much and people can’t keep up, which as a reader I always find frustrating. But you have to be consistent no matter what you do, and for one and sometimes two people, that’s hard. I’ve always envied the folks over at Volokh, who can get busy, drop out for a few days or weeks, and count on the other contributors to keep the conversation moving. Phoning it in, I can do five posts or so, spending less than an hour a day. Ordinarily it’s more like two to four hours a day, very little of which is actually writing. Most of it is hunting for material to talk about, and keeping up with things.
While there’s no danger of me quitting any time in the near future, I do question how long I can keep doing this. I am a fairly restless person. If I gave up blogging, I’d have to find something else to do with my time. When I was unemployed, I had to start a side programming project to keep myself from going insane. If I ended up giving up blogging, it would probably be because I found a better (and hopefully more profitable!) way to occupy my free time, and not out of blogging fatigue.