The New York Times has an interesting article on the Freedom Group, including a link to this blog pointing to an article we did a few years ago when George Kollitides ran for the NRA Board. I think they are suggesting there is more controversy here than there actually is. We’re not really all that worried about what the Freedom Group is busy doing with the firearms industry, so much as we just had concerns as to what exactly George Kollitides was going to bring to the NRA Board.
I’ve never really been able to figure out what Freedom Group’s strategy is, short of being able to take advantage of economies of scale by consolidating what has generally been an inefficient cottage industry into something more lean and profitable. But what innovation has Freedom Group really bought to the industry? I think some of the biggest factors holding the industry back, namely marketing to younger shooters, is just as bad as it’s even been.