Exurban Kevin writes that he wanted to do a blog post about inexpensive guns for carry. Unfortunately, none of the online retailers will allow price sensitive customers to sort by price.
It’s interesting to think about that problem since the vast majority of retail websites, even for other major items that you will use every day, typically have a sort by price feature. Is the industry potentially losing sales by people who are price sensitive, but also may not have the time to learn everything they can about all possible pros and cons of the guns in their price range. Can they even easily figure out what models are in their price range without a trip to every gun store in half a day’s drive?